Tuesday 25 September 2012

The Cost Of Beauty - Truth behind animal testing

Most of you are probably unaware as to the true extent of animal testing in the cosmetics industry, like myself. I was ignorant, and until doing some research did not realise animal testing was still so prominent within the industry, like I did, you may think animal testing is a thing of the past.

Think again! Huge companies like Mac, L'Oreal, Estée Lauder, Johnson and Johnson just to name a couple still use animal testing for their products. You can find a complete list of companies that do use animal testing here; http://www.peta.org/living/beauty-and-personal-care/companies/default.aspx

What is Animal Testing?
Animal Testing is carried out by certain companies to test the safeness of products for humans. Animals like rabbits are often subject to extremely painful and often lethal tests, which include toxic substances being placed in the eyes of rabbits. The rabbits often scream out in pain and end up breaking their necks and backs in an effort to escape. Lethal Dosage (LD) test are carried out on the animals to test the dosage of the toxins that proves lethal, leading to the death of numerous animals. Often painful and slow deaths.
Other tests include force feeding rats chemicals, known for causing cancer, for 2 years to see if they get cancer, then either way they are all destroyed.

Why Animal Test?
Companies have a responsibility to ensure products are safe to consumers, however animal testing has been proved irrelevant. A test on a mouse, for example, will have different results than a test on a rat, therefore how can this be translated to the result on humans? DNA between species vary hugely and tests on different sexes of animals also affect test results, therefore results of the tests on animals do not reflect the result the product will have on humans. Products sold and manufactured in China are by law required to test on animals, a country which saw an increase in profit in the beauty industry of 18% last year, taking profits to £10 billion, making it a lucrative business with many cosmetics companies happily ditching their cruelty free logos to sell products in China.

There are better alternatives.
With modern technology their are more humane and effective tests that companies can use. For example, synthetic membranes grown by artificial means, which provide better results in relation to human reactions to cosmetics ingredients. With technology as advanced as it is in this day and age there is simply no reason or excuse for animal testing.

What can you do?
Whilst people are still purchasing products from companies who use these barbaric test, companies will continue to animal test. It may be that people are unaware, or don't like to think about it (ignorance is bliss!) but by boycotting companies who still use animal testing we can put a stop to this unjust cruelty. I will be boycotting these companies now, until their ethos on the matter changes!

You can also sign a petition and learn more about the 'Cruelty Free Campaign' here; http://www.crueltyfreeinternational.org/en/the-issue

And spread the word, people should be aware of what their hard earned money is funding when buying cosmetics!

Look out on products for the 'leaping bunny' logo below. This is issued by the CCIC (The Coalition for Consumer Information on Cosmetics) to companies who comply with the cruelty free regulations.

It up to you who you purchase your products from but everyone should be aware of exactly what their money is funding.

I'm sorry but I have to add some horrid pics below to really highlight this plight!

For continued info see the following links;

http://www.crueltyfreeinternational.org/en/the-issue

http://www.peta.org/living/beauty-and-personal-care/companies/default.aspx



Monday 10 September 2012

Sunkissed Beauty - Bridal Look

I was contacted by the lovely guys at Sunkissed Beauty about taking part in their new competition to create a Bridal look using their products. The competition entries are a range of makeup artists and beauty bloggers, showing just how many looks can be created with the versatile products!

The products used for this competition consist of;
Beyond Bronze Flexi Cosmetics Kit - £14.99
Sunkissed Jumbo Bronzing Pearls - £2.50
Sunkissed Cosmetic Bronzing Brush - £3.49
All available at www.sunkissedbronzing.co.uk

As you can see the products are really good value, and of a very good quality. I loved the Bronzing Pearls, and the Beyond Bronze Flexi Kit has a great range of products and colours and is an absolute bargain! The Shadows within the kit are highly blendable and offer really good pigment payoff, I loved these shadows!

Below are the pics of the look I created on my friend Tanya Shepherd. Here is a run down of how I created this look!

Face;
Skin was prepped and primed using Dermalogica. I then evened out skin tone using Makeup Forever HD foundation mixed with Mac Strobe Cream for luminosity. Base was set with Makeup Forever translucent powder.

Eyes;
Using the gold/brown trio from the Sunkissed Beyond Bronze Flexi Cosmetic Kit, I swept the middle golden shade on the lid up to the crease then blende shadow upwards and outwards. Then using darkest shade I blended this into the crease and outer corner of eyelid to add depth and definition to the eye, ensuring this was well blended. I then used the lightest shade as a highlighter on the inner corner of the eye and underneath the brow bone. Taking again the darkest shadow shade I swept this under the eye thinly along the lash line and then did the same for the upper lash line to define eyes. Eyelashes were curled and two coats of the Mascara from the kit were coated onto top and bottom lashes, ensuring good separation of lashes.

Blush/Bronze;
Using the Bronzing Pearls and Bronzing Brush I swept the Bronzer anywhere the sun naturally hits your face, forehead, nose, cheeks etc. I then added the Peachy Pink Blusher from The Beyond Bronze Kit to the apples of the cheeks sweeping up towards the hairline. I then used a highlighter around the temples, centre of forehead, downwards along the very centre of the nose and Cupids bow.

Lips;
Using the pink peach lipstick shade from the Beyond Bronze Kit I applied to lips lightly for a natural hint of gloss and colour

Hope you like the look I created! Please take a second and click vote on my picture if you do! It takes less than 10 seconds.. Here is the link; http://www.sunkissedbronzing.co.uk/wedding_look

If I win I will be doing a Sunkissed Cosmetics giveaway so keep voting and keep a look out!

Mel
X

Saturday 1 September 2012

Paris Beauty Bargains!

Now I know there are a fair few posts out their about makeup/cosmetic shopping in Paris, so I'm not going to do a big blog repeating info that's already out there, I just want to share the products I love, and that I found were worth a purchase!

Now I visited the Cite Pharma, Rue 4 in Saint Germain to purchase these goodies, which I found to be the best value for money.

Here are some of the products I purchased;

Bioderma Crealine - €15.90 for two 500ml bottles;
A Makeup Artist's absolute essential, especially loved at Fashion Weeks. This is a hardworking cleanser that quickly rids skin of makeup and dirt, and is suitable for all skin, so gentle and water-like it's a treat for sensitive skin.

Embryolisse Lait-Crème Concentré - €18.30 for two 75ml
This hydrating Moisturiser is an absolute must in my kit. It combats very dry skin, without being too oily. It's a beautifully hydrating base for makeup application.

Caudalíe - Eau De Beautè - €8.90 for 30ml
This is a refreshing mist spray, and is an absolute treat to skin. Used as a refreshing toner, or over makeup as a face freshener. This product also contains natural plant and fruit extracts which means its aromatherapy properties wake up your senses too.

Homeoplasmine - approx €5
This is actually more commonly used a treatment cream for irritated skin, (some call it nipple cream!) but this product is used by Makeup Artists as an amazing chapped lip and dry skin cream!

Here's a pic of my Paris haul..